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News for Developers

Introducing the Meta Wearables Device Access Toolkit
Meta for Developers

Introducing the Meta Wearables Device Access Toolkit

Get an early look at our Meta Wearables Device Access Toolkit coming later this year. Learn how to apply for preview access so you can

SEPTEMBER 18, 2025

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What's New in Marketing API Support: A Redesigned Intake Form and Expanded Access for All Developers
Meta for Developers

What's New in Marketing API Support: A Redesigned Intake Form and Expanded Access for All Developers

Today, we're excited to announce two significant improvements to Marketing API customer support that make it easier than ever for developers to get the help
Introducing Ads CLI
Social technologies

Introducing Ads CLI: A Command-Line Interface for Meta Ads and Commerce

Today we're introducing the Meta ads CLI, a command-line tool for developers to manage Meta ad campaigns. Developers and AI agents working with the Meta
Updating Our Transparency Requirements for Ad-Buying
Social technologies

Updating Our Transparency Requirements for Ad-Buying Solutions

To provide greater clarity for advertisers and developers that use our ad-buying solutions, we’re updating the Developer Policies related to Ads transparency and account structure.
VR Developer April Roundup: Open Tools, Smarter Profiling, and a Predictable Roadmap
Meta Horizon

VR Developer April Roundup: Open Tools, Smarter Profiling, and a Predictable Roadmap

This month's VR developer updates: Haptics Studio goes open source, Runtime Optimizer gets AI analysis, plus GDC VODs and OS v201 details.
Instagram API Updates for Partnerships, Metrics, Collaboration, and Engagement
Social technologies

Instagram API Updates for Partnerships, Metrics, Collaboration, and Engagement

This April, we're introducing several new API features and improvements to help developers and partners streamline branded content workflows, better measure content performance, access collaborative
What's new in the Threads API
Social technologies

What's new in the Threads API

We're excited to share a major set of updates to the Threads API. These improvements make it easier for developers, creators, and brands to publish,
Accelerate VR Development with AI & Immersive Web SDK
Meta Horizon

Accelerate VR Development with AI & Immersive Web SDK

Just describe your VR experience. An AI assistant builds, tests, and validates it for you, so you can focus entirely on creative vision and unique
Scaling How We Build and Test Our Most Advanced AI
AI

Scaling How We Build and Test Our Most Advanced AI

As we build more capable, personalized AI, reliability, security, and user protections are more important than ever.
Meta Superintelligence Labs
AI

Introducing Muse Spark: Scaling Towards Personal Superintelligence

How Alta Daily Uses Meta’s Segment Anything to Reimagine the Digital Closet
AI

How Alta Daily Uses Meta’s Segment Anything to Reimagine the Digital Closet

Build Apps that See, Hear, and Respond: Explore What’s Possible With Wearables Device Access Toolkit
Meta for Developers

Build Apps that See, Hear, and Respond: Explore What’s Possible With Wearables Device Access Toolkit

Learn how early partners are using the Wearables Device Access Toolkit to integrate camera and audio inputs from AI glasses into mobile apps, enabling real-time,
Introducing Meta Segment Anything Model 3 and Segment Anything Playground
AI

SAM 3.1: Faster and More Accessible Real-Time Video Detection and Tracking With Multiplexing and Global Reasoning

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