Developer's blog

Introducing Meta XR Operator: Close the Build-Test-Verify Loop for VR

Meta XR Operator lets any MCP-compatible AI agent see, navigate, and interact with your running VR app in Meta XR Simulator, closing the build-test-verify loop.

Aug 18, 2026

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Aug 11, 2026Smarter Pricing, Better Trials, and Deeper Analytics for VR Developers

Explore new tools to grow revenue, optimize trials, and monitor quality in VR.

All, Design, Games, Quest

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Aug 4, 2026The Community-Driven Economy: How VR Studios Can Boost Retention and Revenue Through Social Play

Learn how small VR studios use social mechanics like UGC, leaderboards, and frictionless onboarding to drive retention and revenue on Meta Quest.

All, Apps, Design, Games, Quest

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Jul 22, 2026What Unity Developers Learned About Building for Meta Quest at Unite Seoul 2026

New AI tools make building for Meta Quest in Unity faster than ever. See what we shared at Unite Seoul 2026.

Design, Hand tracking, Optimization, Quest, Unity

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Jul 6, 2026Build Faster, Earn More: Introduction to Growth Hacking Part 3

Part of the Build Faster, Earn More series: How to A/B test content formats, set SMART goals, and track KPIs for your Meta Quest title.

All, Apps, Design, Games, Optimization, Quest

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Jul 2, 2026Build Faster, Earn More: Introduction to Growth Hacking Part 2

Part of the Build Faster, Earn More series: A growth hacking guide covering audience positioning, account setup, and content strategy.

All, Apps, Design, Entertainment, Games, Quest

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Jul 1, 2026Build Faster, Earn More: Introduction to Growth Hacking Part 1

Part of the Build Faster, Earn More series: growth hacking for VR developers (Part 1), covering UGC, audience research, and content strategy.

All, Design, Games, Optimization, Quest

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Jun 29, 2026Build Faster, Earn More: How to Get Started with In-Game Analytics

Part of the Build Faster, Earn More series: a question-first guide to in-game analytics, from first event to team-wide dashboards.

All, Design, Games, Optimization, Quest

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Jun 25, 2026Build Faster, Earn More: The Lean Developer's Guide to Revenue and Analytics on Meta Quest

Part of the Build Faster, Earn More series: A practical guide to pricing, promotions, A/B testing, and analytics for growing revenue on Meta Quest.

All, Games, Optimization, Quest

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Jun 24, 2026Build Faster, Earn More: The Lean Developer's Guide to Engagement and Retention on Meta Quest

Part of the Build Faster, Earn More series: Turn first-time installs into repeat players with live ops cadences, events, and community feedback loops on Meta Quest.

All, Entertainment, Optimization, Quest

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