Driving Market Momentum: The Oculus ISV Program Celebrates Its One-Year Anniversary

The ISV Program at a Glance

Three Emerging Trends in the VR Ecosystem

1. VR Use Cases Are Evolving — The first enterprises to use VR tended to focus their efforts on training use cases. Hilton created an immersive empathy training program⁠ for corporate staff, and Nestle Purina is training salespeople on factory production processes⁠. But now, as more and more corporate employees have transitioned to working from home, enterprises are engaging ISVs to develop VR solutions that enhance remote collaboration and productivity. Ford Motor Company designers are using Gravity Sketch VR tools to create 3D vehicle designs together in virtual spaces⁠, and Spatial is helping employees at companies like Mattel, PwC, and Pfizer connect across distances using 3D-realistic avatars and other VR collaboration tools.⁠
2. Many ISVs Are Going Vertical — As they lean into their specialized knowledge of particular vertical segments, more ISVs are building businesses around those markets. OssoVR⁠ and Nanome⁠ are two Oculus ISV Program members that have turned their medical expertise into thriving businesses that serve healthcare enterprises.
3. More ISVs Are Transitioning from Custom to Off-The-Shelf Solutions — As ISVs engage with a variety of customers, many are seeing opportunities to create scalable, off-the-shelf VR applications that meet the needs of many different enterprises. After creating custom VR solutions for insurance and other verticals, Talespin⁠ is now offering an immersive VR learning series⁠ that helps enterprise leaders prepare for times of crisis and uncertainty.

How the Oculus ISV Program Can Support Your Needs