May 1, 2026

What's New in Marketing API Support: A Redesigned Intake Form and Expanded Access for All Developers

By the Meta Marketing API Support Team

The Marketing API (MAPI) ecosystem continues to grow at an unprecedented pace, with thousands of new developers building on the platform every year. As more developers integrate the Marketing API into their apps and services — many entirely self-service — we're committed to ensuring that getting help when you need it is as seamless as the API itself.

Today, we're excited to announce two significant improvements to Marketing API customer support that make it easier than ever for developers to get the help they need.

A Completely Redesigned Support Intake Form

We heard your feedback: submitting a support ticket for the Marketing API wasn't always straightforward. We identified several friction points in the previous form and redesigned it from the ground up.⁠

Here's what's changed:

Smarter Issue Routing with Logical Flows - The legacy support form didn't guide developers through the ticket submission process in a structured way. The new form introduces a clear, logical flow that starts by asking whether you're reporting a bug or submitting a question or issue. Depending on your selection, the form dynamically adapts to collect the most relevant information upfront — reducing back-and-forth and getting you to a resolution faster.

Improved Product Discoverability - Previously, finding "Marketing API" as a product option in the support form required extra effort. We've reorganized the product dropdown to surface the Marketing API prominently at the top, reflecting its position as one of the highest-volume support categories. We've also added new product options like Measurement Partnership to ensure comprehensive coverage.

Simplified Sub-Product Selection - Selecting the right sub-product under the Marketing API used to mean scrolling through 30 options. We've consolidated these down to 23 clearly defined sub-products, eliminating redundancies and making it faster to pinpoint the area you need help with.

Better Context, Better Resolutions - The redesigned form now includes optional fields for User ID and Ad Account ID, along with a dropdown to specify your relationship with the ad account (e.g., whether you're a partner, advertiser, or agency). These details give our support team the context they need to diagnose issues more quickly, so you spend less time explaining and more time building.

Marketing API Support Is Now Available to All Developers

Marketing API support is now open to all developers — not just those with dedicated account teams or with the highest advertising spend.

This is a big deal. The Marketing API developer community has grown significantly, with thousands of new apps integrating the API in the past year alone. The vast majority of these developers are building and scaling their integrations independently, without dedicated Meta sales or account support. By extending direct support access to all MAPI developers, we're making sure that every developer building on our platform has a clear path to getting help when they run into issues — whether you're a large enterprise partner or an independent developer just getting started.

How to Get Started

If you need help with the Marketing API, and have a Business Manager account you can submit a support ticket through Direct Support⁠, our primary support channel with the redesigned intake form. Select Marketing API as the product and follow the guided flow to provide the details we need to help you as quickly as possible.

If you have a developer account, you can submit your support ticket though Developer Support⁠.

What's Next

We're continuously working to improve the Marketing API developer experience — both in the API itself and in the support you receive. These changes are just the beginning. Stay tuned for further enhancements to our support offerings for the Marketing API.

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