Marketing Essentials for MHCP Part 1 with Shannon O’Flaherty and Candace Locklear
How do you position your world for success? Mighty PR’s first Marketing Essentials session has the answers. Their proven track record includes campaigns for Breachers, Gorilla Tag, Hello Neighbor, Second Life Creators, and several MHCP creators.
This session equips you with the tools to:
Craft targeted marketing goals
Identify and engage your ideal audience
Create a powerful messaging strategy
Time Stamps for Q & A
[23:28] What advice would you give a game builder who values marketing but prefers to focus on their craft and work with a marketing partner or service?
[24:40] Do you think videos or flyers work best for getting people to engage with a post?
[25:49] Is there a clear benefit for world creators to collaborate with content creators to reach new and/or niche audiences?
[27:38] Would you recommend creating a website to drive traffic to your worlds and social media?
[28:39] Do you have any tips for determining what marketing strategies are working and which aren’t?
[30:20] Besides self-promotion, what are the top three external groups that can help spread the word about our world? (Examples: Fans posting on social media? Partnering with popular YouTubers for live playthroughs? Other groups?)
